Monday, October 15, 2007

Lambeau Field Tour



Location Activity--Lambeau Field Tour


Allison Potts


Intro. to Mass Communications



I must admit, that living in Green Bay, Wisconsin practically your whole life, people might expect that you have gone to at least one Green Bay Packers home game. Unfortunately, that was not the case for me. I have never gone to a Packer game, but I was fortunate, however, to get the incredible Lambeau Field Tour instead. In this tour, I got the chance to hear all about the Packer history, the price ranges of the special box seats, the actual feel of the field on my fingertips and much, much more! I must say that even though I have never experienced an actual game, just being at the stadium and taking the tour was pretty cool.

What I didn’t know was that Lambeau Field is open year round. That is 365 days of pure Packer mayhem and chaos. If you have ever been to the famous ‘‘Frozen Tundra’’, you know how big it is. It can seat up to 60,000 but that doesn’t include the many workers working behind the scenes. I got the chance to actually go behind the scenes and take notice of how obsessed Green Bay is with their Packers! What really caught my eye was that everything was in yellow and green. From elevator doors, poles, light switches, staircases, and even the pipes up above were painted these colors. The Packer’s are advertised all over the stadium with pictures, and restaurants named after the famous Curly himself. But I would have never have thought that even behind closed doors would be more Packer advertisement. Putting everything as Packer colors lets people know how important Parkers are in Green Bay’s society.

Another part of advertisement that I think everyone that has ever gone to a Packer game would notice, would be the scoreboard with the advertisement of the many choices of beer you could chose from. What stood out to me was MGD. Now, not everyone that attends the Packer games would be drinking, but it is near right impossible not to notice the huge sign attached to the screen. The beer looks cold and refreshing and makes some non-drinkers maybe want to have a little taste. If there was just one small beer sign by, let’s say, a staircase, not as nearly as many people would see it and it is quite possible that beer consumption would decrease. But this HUGE advertisement makes some people curious about why does this beer look so good, hoping to have them buy some, and to others it makes them buy more and more to satisfy their craving.

There were many more advertising tactics that went on during our tour, but far too many to name. If you were watching the game at home, on the field, or working behind the scenes, it is hard not to notice all the advertisements that go on. I am not only grateful that I experienced the tour, but it actually made me a bigger Packer fan.

On last note: Go Pack Go & The Bears Still Suck!

If you’re looking to buy cheap tickets, visit:
http://www.2guystickets.com/venue/lambeau_field_tickets.html











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